Nordstrom Acquires Men’s Shopping Service Trunk Club
Congrats Brian Spaly (GSB alum)
Personal styling service for men, Trunk Club, has been acquired by Nordstrom for an undisclosed amount. The five-year old Chicago-based startup offers a subscription-based service that’s like having your own personal stylist on demand who picks out top designer labels for you and ships them to your home for free.
After signing up, men are interviewed by a stylist about their own personal tastes, and provide their measurements. They then receive their first “trunk” – a box containing a selection of clothing and other items, and they only pay for what they don’t mail back within 10 days.
The startup appeals to the way men like to shop: that is, they don’t like it. But it’s something that makes sense to those who know there’s value in dressing well, and prefer the convenience of skipping the trip to the mall.
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