What They Dont Teach You At Stanford Business School

Stuff you can't learn in B-school: LARRY CHIANG

Notes on Pattern Replicating ChemE Startup

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Unedited by Larry Chiang

Farmers need more water, and you telling them you can measure water stuff is just going to piss them off.

Read a book called:

What They Don’t Teach You At Harvard Business School

Cooling Towers

Buy a book on cooling towers

Getting Selected as a First Round Lottery Pick in a Fortune 100


Perry’s Chemical Engineering Handbook

Make an app and email them dashboard metrics of their water

Nick Lee’s Cooling Tower Business


How To Do What Nick Lee’s Cooling Tower Business Does Without Hiring Nick Lee’s Cooling Tower Business

(or add Nalco chemical) (or see if he’s pumping in too much chemical)

Have you thought about reducing your chemical inputs by half while reducing scale by 80%?

How many times do you take down the tower for cleaning?

“What is it, once every three months?”

How many towers are you using at 100% capacity? Are you using them at 1/3 capacity?

Your technical credibility backstory is that you won a national award for Flowbit. We took this technology and we applied it to cooling towers.

Can you send me your plant schematic? “What’s that?” Oh good you don’t have one. We can come in and do it.

You can charge us for how much it would cost to do your plant schematic for you. We’ll do it at cost for you and give it to you.

How to close a deal with your voicemail.

Hi it’s Nick Lee. I know you like these because I alwaysltell you something useful in voicemail. Have you considered XYZ? My cell phone is 818-64x-xxxx.

“The reason I ask is because we find that XYZ affects ABC a lot”

Run around DJ’ing up APIs. You’re literally just connecting two APIs into your company.

You’re crossing the chasm. Larry mentors people to cross the chasm from the right. Tweak it and add a feature (add it to your vertical). Example. You’re selling a heat exchange for $99 and you connect to a value-add likeFlowbit and you mark the shit out of it up.

Temperature delta, water losses, and hardness levels.

When your scale doubles, your use of chemical quadruples. You need to keep it under control.

Hamster Wheel the backend. Have a guy text you values periodically (maintenance engineer)


On one wall of your workspace, you need to tape a Treasure Map on it. It looks like the serial killer wall.

Post everything on there. Your notes. Everything.

What A Super Model Can Teach a Harvard MBA About Credit http://www.slideshare.net/larrychiang/what-a-super-model-can-teach-a-harvard-mba-about-credit

American Express’ Under-Promoted Credit Truths at Mercedes Benz Fashion Week (MBFW)” http://t.co/inxTmZAj

My Stanford Engineering video boils down 20,000 hours and moves you to the right on the entrepreneur bell curve

CEO of Duck9MIT University EIR (Entrepreneur in Residence)

Duck9 = “Deep Underground Credit Knowledge” 9
125 University Avenue/ 100
Palo Alto CA 94301
650-566-9696 (direct)
650-283-8008 (cell)

Editor of the BusinessWeek Channel “What They Don’t Teach at Business School”
CNN Video Channel: http://ireport.cnn.com/people/larrychiang

Read my last 10 tweets at http://www.Twitter.com/LarryChiang

Author, NY Times Bestseller

“What They Will NEVER Teach You at Stanford Business School” comes out 11-11-14

52 Cards. Two Jokers. What They DO Teach You at Stanford Engineering

Emergency swings and cutting deals as an 9 year old

Duck9 is part of UCMS Inc.

More on #ENGR145’s SHIFTING right on the entrepreneur bell curve


Written by Larry Chiang

July 7, 2013 at 5:06 pm

Posted in Uncategorized

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